Amy’s Kitchen: Why the Populous are turning towards plant-based meals
A survey conducted recently by Amy’s Kitchen highlighted the growing interest in plant-based meals. The survey found that nearly two thirds of Americans, or 66 percent, say they prefer to forgo meat and instead eat more vegetables.
Amy’s Kitchen, a pioneer of organic foods, wanted to understand the reasons behind this growing trend. The study surveyed 2,000 consumers across the nation, asking questions that investigate the current lifestyle trends and eating habits of American consumers.
The survey found several reasons why consumers are choosing more plant-based meals.
- Good for their health
This is the main driver of the trend with 55 percent citing health as their number one reason for choosing more plant-based meals.
With advanced science, understanding our physiology and what’s good for our bodies, it is not a surprise that more and more people are choosing to go vegan. It is a well-established fact that a vegan lifestyle is healthier than that of the average meat-eater.
- Good for the Planet
Most people see the world as their own home and it is no surprise that many are choosing to make positive changes to protect it. In fact, as much as 34 percent of consumers consider good for the planet as a major reason behind their plant-based diet.
Veganism is considered a great way to fight global warming and pollution. And not only that, but it also helps sustain the world’s food supply.
- Plant-based ingredients taste better
The survey found that 28 percent of people are eating more plant-based meals simply because the food tastes better. GMOs, hormones and antibiotics that are often injected into animals are not found in natural plant-based ingredients. This results in food that is not only good for people but for the environment as well.
Plant-based ingredients such as legumes, quinoa, nuts and seeds all have a great taste and texture that meat simply cannot match. It is no surprise then that more consumers are choosing to eat less meat.
In order to help people looking for an organic healthy family meal, Amy’s Kitchen offers a range of natural organic vegan meals. These homemade products are not only tasty, but also convenient for parents struggling to provide plant-based meals for their families.
The company hopes that in doing so, more people will choose to go plant-based for a healthier and more sustainable lifestyle.